The movie is showing
In 2002, Internet cafes had basically spread all over the country.
In a internet cafe in Kyoto, Li Hao, an avid fan of the game "Super Legend", has been battling for a whole day and night to get his hands on a coveted piece of equipment in one of the game's maps.
"Li Hao, take a break, what's for breakfast? I'll bring some for you." The speaker was Wang Meng, Li Hao's dormitory mate and also a fan of this game.
Li Hao, who had been playing all night, was indeed a bit tired. He looked at the time and saw that there were still 2 hours before the next BOSS refresh, so he took off his headset and prepared to go out for breakfast with Wang Meng to rest.
"Huh? What's this thing?" Just as Li Hao logged out of the game, he didn't immediately return to his familiar desktop, but instead a small window popped up.
Wang Meng also curiously came over, looking at the advertisement on the small window, reading word by word: "Watch the hilarious movie [Night Club] trailer, win a cash prize of 10,000 yuan, top-notch equipment, don't miss out. The activity ends on May 10th at 6:00 pm when the movie is released."
"What is extreme equipment?" Li Hao was very curious and clicked in, finding that the page had a variety of game equipment, but most were small things like gold coins, hanging row by row on the webpage, looking very dazzling.
"There's a judgment!" Wang Meng suddenly exclaimed behind Li Hao.
Li Hao's eyes were also wide with excitement, staring tightly at the dark iron rod at the top of the page, this was his reason for persisting day and night, his dream weapon.
"Hurry up and find out how to get this thing out!"
"Didn't the advertisement just say so? Go watch that promotional video."
"Right, the promotional video, quick, open and take a look!" Li Hao immediately found the very eye-catching video address at the bottom of the lottery page, after buffering slowly, the movie officially started playing.
"Oh my god, it's so funny!"
"Li Hao, hurry up and help me, I'm out of breath."
The laughter of two people suddenly echoed in the quiet morning of the internet cafe, instantly waking up many players who were resting after staying overnight.
"What are you laughing at, Li Hao and Wang Meng?" The internet cafe was not very big, so most of the players inside knew each other. Some people grumbled a couple of sentences before retreating back to their chairs to rest, but others were quite curious about what they found so funny.
"Jianguo, we're watching a movie trailer." Li Hao happily said to the person who asked, who was the internet cafe's manager, and had always taken good care of them.
"What's this promotional video, let me take a look." Jianguo Ge curiously leaned over, and Li Hao played the promotional video again, so the whole internet cafe was filled with the laughter of the three.
"Can't you let people sleep?! You bunch of jinxed ones!"
"No, it's just that this kid is too interesting, bro can't help it!"
"What's up, I'll take a look too."
Suddenly, a group of people gathered around Li Hao's computer, and soon the entire internet cafe was filled with unscrupulous laughter.
"This movie is so exciting, where did you get it from? Is there a complete version?" Jian Guo Ge patted Li Hao's shoulder and asked curiously, the group of people behind him were also looking at Li Hao with great interest.
"There's nothing, just a promotional video. The advertisement says it will be shown at 6 pm on May 10th in the following cinemas. Look, there are even addresses." Li Hao pointed to a row of over ten cinema addresses on the webpage.
"What a pity! I hope it's my turn to take a break next time." Jian Guo said with some regret.
Just then, Wang Meng suddenly poked Li Hao and said: "Have you drawn the prize? Look at the draw button on your page, it's lit up!"
"Ah, how could I have forgotten this?" Li Hao pressed the lottery button with a nervous heart, and several cursors jumped randomly on the screen for more than ten seconds before slowly coming to a stop on a bright yellow gold bar.
"Gold bars! One million!"
"Is it true?!"
Many people's eyes lit up with excitement behind Li Hao, almost everyone here was a fan of the legendary "Super Legend", and one million in the game was not a small fortune.
Li Hao was also a bit unsure, following the prompts on the webpage, he filled in his game name and redemption code step by step, and then rushed into the game. He was still the same level 35 warrior, but what was different was that there really was a gold bar in his package.
"Wow! It's really true. Li Hao, quickly give me the URL." Amidst everyone's astonishment, Jian Guo Ge was the first to react, and instantly the entire internet cafe erupted into a commotion...
Something similar happened among the major internet cafes in Kyoto, where Ye Sumang spent 50,000 yuan to buy some equipment in the game and then used the remaining 150,000 yuan to grind his mouth after a small-scale cooperation with the game manufacturer.
Because the location in the movie is only within Kyoto City, Ye Sumang restricted this activity to internet cafes within Beijing City. The game's activity server was also located in areas surrounding Beijing City. Even with such a small scope, 200,000 yuan had already been spent by him, as Huang Bo put it, that even Ye Sumang's clean and fair face couldn't compare to how clean the money was gone.
However, the effect is quite obvious. At least Huang Bo and Ning Huan disguised themselves several times to sneak into internet cafes, where they found that many people were discussing this matter, which shows that Ye Su Mang's method has a good response, but as for its effectiveness, it depends on the situation on the day of the movie screening.
Time flies to May 10th, on this evening at six o'clock, "Nightclub" will be screened in sixteen cinemas of the Times Cinema Alliance, with a total of sixty screens. There is no grand premiere and no flashing lights from the media, but all this cannot stop the enthusiasm of Ye Sumang and others.
Apart from Huang Bo and Ning Hao, Ye Su Meng also invited Dong Xuan, Wang Luo Dan, Wang Dong Fang and other friends who were still in Kyoto to conduct an on-site investigation of the box office situation.
Dong Xuan hadn't seen Ye Su Mang for half a month, and now that he did, he couldn't help but feel a pang of heartache. Ye Su Mang's face had a hint of weariness to it, with a faint stubble on his chin, and although his eyes were still bright, the fatigue at the corners of his eyes was impossible to conceal.
"Have you been busy lately? Why didn't you call me... We can help out." Dong Xuan's tone was tinged with a hint of resentment.
"It's okay, I just haven't been sleeping well lately, a two-day rest will do." Ye Sumang's eyes dodged for a moment, he wasn't stupid, and naturally wouldn't fail to notice Dong Xuan's good feelings towards him. However, letting his current self accept the constraints of an emotional relationship was something he couldn't quite manage.
Dong Xuan seemed to have not noticed the helplessness and withdrawal in his tone, but instead took another step forward, taking out his handkerchief to wipe off Ye Su Mang's sweat.
Ye Sumang had wanted to refuse, but looking at Dong Xuan's gentle and warm eyes, the words reached her lips, yet she couldn't say them.
When Ye Sumang and Dong Xuan arrived at Li Mao's cinema, Huang Bo and others had already entered the projection hall. At this moment, the ticket sales at the entrance had begun, but there seemed to be not many people coming to buy tickets. Ye Sumang stood in the hall for over ten minutes before seeing a father buying two movie tickets with his daughter, one of which was a child's ticket.
However, Ye Sumang did not lose heart, as this situation was within his expectations. After all, the promotional funds were insufficient in the early stages, making their publicity channels very one-sided. As a result, the first batch of moviegoers would likely appear at the midnight screening, and Ye Sumang was prepared to observe the attendance rate of the midnight screening today.
Li Mao's cinema has 4 large halls, the facilities are also very old, compared to Kyoto Film Factory's screening hall, it is a world of difference. Fortunately, the machine maintenance is still good, at least two screenings have come and gone without any problems.
"Yehzi, this attendance rate is not good, you see the cinema is not even half full." Huang Bo said with a somewhat gloomy expression, looking down at the audience that filled less than half of the seats.
"Wait a minute, haven't you noticed that compared to the first screening, this one has an audience that's increased by half?" Ye Sumeng was holding a small notebook, recording the number of viewers and return rate for both screenings. He discovered that compared to the first screening, the second screening had an increase of half in terms of numbers, and more than half of the additional audience were people who had just watched the previous screening!!!
What does this mean? This can only mean that the movie has indeed attracted these audiences, making them feel that they are not satisfied with watching it once, and then they will have the urge to watch the second show.
Sure, here is the translation:
As expected, when the midnight screening was about to start fifteen minutes later, a movie theater staff member suddenly rushed into the private room where Ye Sumang and others were, excitedly shouting: "People, so many people!"
Some book friends have asked me to set up a book club, I've been busy and forgot, now it's done, the group number is 231103856, interested friends can join!