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44. pixar.

  April 4, 1990.

  Pixar is currently pgued by an unpreted financial crisis. As a division of Lucasfilm's animation studio, Pixar strives to develop better software and hardware every day to assist animators iing superior animation designs.

  Undoubtedly, Pixar is a hub of talent, with many incredible animation uies in the Uates tributing to its success. However, in this era, puter animation is not highly regarded, and only a visionary madman would cim that the future of animation lies in 3D designs. Iingly, even Diso avoid a potential animation disaster, fired John Lasseter, one of the biggest propos of this method. His dismissal also stems from the i fear that Disney might lose everything it has achieved sis iion.

  Pixar, which stands for "pixel creator," eve its animation teology to medical panies in the past. Therefore, only a daredevil would sider buying a pany that aims to create future models. Steve Jobs, in 1986, purchased Pixar for a mere 5 million, which was quite a bargain sidering the prospects.

  In 1988, Pixar split into two parts. One focused on the sales of puter hardware and software, while the other took charge of animation, once again involving hardware and software. They worked on animated ercials, juice brands, boxing bottles, and dang gummy bears.

  The CAPS system, an animation system that grahem incredible reition, caught Disney's attention, leading them to explore new avenues. However, the teology and hardware division were sold to Via, a signifit move for Pixar, which saromising future in 1988. Therefore, Billy could only take a risk; it's better to start from the bottom a without looking back, winning at any cost.

  Through his remarkable success, Billy secured a bank loan that was good enough to dot the i's and cross the t's and go all out. He knows very well that John Lasseter is a genius and a master in puter-geed character creation.

  -Mr. r. Steve Jobs is waiting for you in his boardroom. -

  In that room, John Lasseter, Ed Catmull, and Steve Jobs were present. These big names would soon bee famous and accimed. The versatile industry has its eyes on Pixar, but Billy desires to ge this narrative. A pany of artistic creation is built by creators, and when that fiery passion is extinguished in the creators, it's evident that things won't go well.

  Now that he sees everything more clearly, there are several things he o focus on. Firstly, he has a little over 2 million ied in different panies' stocks, along with 4 million in savings from and Pixar's profits. He also has a very good me credit with an annual i rate of 4.5% on a 16 million loan. In other words, a crisis would lead to an obvious colpse of his pany, but he is not afraid. He pns to i in Disney, and that's what he's going to set out to do.

  -The boardroom looked substantially more elegant than the one he has in San Jose.

  -Ah, the ior. Let me tell you that this meeting only happe the insistence of John and Ed Catmull. - Steve Jobs said from the tral chair, his gaze strong, and his bck hair still sitting on his head, exuding vigor.

  -Take a seat. - Jobs said.

  Both Billy and Aook their seats. Thomas had a trial in San Jose and couldn't e, and even though he felt secure with Anne's pany, it was always a bit daunting to be in front of these guys without his trusted wyer.

  -It's... a pleasure to be here. I'm Billy Carson, and you call me the mastermind behind Lux ics. - Billy said.

  Steve Jobs' sharp gaze never left Billy for a sed.

  -Oh, a pleasure to meet you, young man. You were quite expressive in the fax you sent about how impressive 3D animations are and your desire to see that same work reflected in a series. We didn't expeeone so young, but I'm gd to have you here. - John Lasseter said.

  -Also quite emphatic about your desire to buy the pany... - Steve Jobs said.

  Jobs was surprised. Age is something that people often uimate. He, at his age, whearted his Apple pany, was also uimated.

  -Wow, he's quite tough. Almost as tough as he appears in all the interviews, past, present, and future that he had the opportunity to see. - Billy thought.

  -Well, I'm not very good at managing panies, but some people do that for me. However, I'm good at drawing, and I know well that there are times when having a boss limits my artistic imagination. I want to buy the pany because I feel it help me open up that feeling of letting my ideas flow without any straints. I believe that most of the people w at Pixar uand the importance of letting creativity flow and the love for creation. - Billy said.

  >>That's why I want to buy the pany, and well, it wouldn't hurt to learn how to do 3D digital animatieniuses like them. - Billy said.

  -You want to buy a pany to teach you how to draw? You should go to an art course and i in education at some school. - Steve Jobs said sarcastically.

  John and Ed were surprised but remained silent. Steve is rude, but they were curious. Ever sihe kid ehe studio, he has exuded an air of incredulity. What were they doing at 15... 14 years old? What will he say?

  -Sure, why not... while I make an incredible film. - Billy said. - Listen, Mr. Jobs, I have fiden my talent. I already know how to draw, but I don't know how to animate. But I create great stories, and those stories go hand in hand with your pany. That's my reason for wanting to buy it. What better way to learn than by applying it? Uy ot give me what I want to achieve. -

  >>Furthermore, I have done some resear you. You are one of the most successful entrepreneurs in America, with the creation of Apple and now with the puter. You might be one of the best entrepreneurs... but from what I see, you might not enjoy being a part of Pixar. - Billy said.

  -Ha, you're talking big, kid. You're right about ohing: I am one of the best entrepreneurs in America. I am the one who has led every pany I've been a part of to success... so you should know that without me, Pixar would have sunk a long time ago. - Jobs said. - I'm indispensable.

  -That may be true, but that's not what I meant. I believe that while you are important to Pixar, there is a pce that is even more important to you, and that is creating amazing puters. - Billy said.

  Steve looked up...

  -You're quite clever... more than many of my employees. Give me reasons to sell this pany, and if you mao say something good, I will pte it and agree with you. - Jobs said.

  -Well, Mr. Jobs, I think you're wasting your time at Pixar. Do you know Bill Gates? - Billy asked.

  -I know him... to the point. - Jobs said.

  -Well, they have Microsoft, a hardware and software pany. In 1989, they started innovating their software system and created Microsoft Word and Excel packages. I am 100% sure that they won't fall behind and will tinue innovating their system. Gradually, they will gain market share with their eye-catg products. - Billy said.

  -It's iing that yuaranteeing something that won't happen. - Steve Jobs said.

  You know that the teology market now focuses on stant innovation. The tech field is booming, and everything done now will be reaped iure. In Pixar, innovation is good, but what is he most is creating friendly stories.

  -That's why dedig yourself to Pixar is just a hobby for you. Art is not something quantifiable or perfect; it's a passion. In your field of business, in my opinion, and the fact that you always excel, it's about adapting to the market and improving what already exists. - Billy said.

  -You're saying that Pixar won't innovate. You're mistaken. - Jobs said.

  -They will tio innovate, but ultimately, that's not as important. Look at Dishey've been animating in 2D for 60 years and are still an important pany. The reason behind that is in animation panies, it's all about creating fantastic stories that bring joy to people. - Billy said, taking a breath and pausing to observe. - But in teology, that's where you shine. Your talent for innovation and creatieologies aligns with the market. What hinders you from creating another Apple is time and patience. -

  -I have to sell because my business is in another pany... You're wrong, but irely. Indeed, innovation is not as necessary or lucrative in this industry. That's ill foaking mohrough ercials, and we will earn a lot. - Jobs said.

  -Mr. Jobs, I know you don't have a strong financial background, and ercials only provide enough time to stay afloat... You even have a debt of 1.5 million. - Billy said.

  Steve's nose slightly fred in anger, and he looked at John and Ed.

  -Where did you get that information from? - John asked.

  -I want to know too! - Jobs demanded.

  -Well, I hired an analyst, and the bank records and public tax rates from the IRRS came up, which I requested as a practice to acquire a pany. - Billy said.

  The members of the Board of Directors looked surprised as they leaned ba their chairs.

  -Why are you iing if you know the bad numbers? - Jobs asked.

  -Because I enjoy doing it. I ixar; I want to create astonishing stories that excite children, teenagers, and grandparents. A new era of animation. - Billy said.

  Anne was pletely amazed. Now she uands why her father has told her that her son is a business genius. He is ving Steve Jobs to gh with the sale of the pany.

  -Oh, you have a good team behind you. - Jobs said. -But you still haven't vinced me to accept the deal. You've made a good point, but it's nothing I haven't thought about before.

  -Well, the point is all about iment. You sold the hardware division in 1988 for 13 million, and with that iment, you founded puter. You used the other 7 million to sustai. Iing in Pixar is not your first choice, and the money you ied has already been recovered. Why not sell me the pany? - Billy said.

  -Your main iion is to tinue making ercials, but your managers have different desires. Making a TV series is too costly sidering the animation expenses, but making a movie is possible. My idea is to create a 3D film, the first 3D film in history, and release it iers. - Billy said.

  -How much money are you willing to pay for Pixar? - Jobs asked.

  -Seven million dolrs. - Billy said.

  -That's not possible; it's too little for this pany. - Jobs said.

  -Mr. Jobs, you already sold half of the pany to Via. Even the price I'm is higher than the initial price of the pany. - Billy said.

  -Well, I will sider your proposal. - Jobs said as he left the room. He paused before leaving and said, "I will send you a teroffer if you decide to accept it."

  John Lasseter and Ed Catmull stayed behind.

  -Is it true that you want to make a movie with Pixar? - Ed asked.

  -It's true. I have some ideas, but I'm open to ygestions as well. I believe we create something magnifit. - Billy said. -What do you think about exging information on that? We send ideas bad forth.

  -That would be good, but it's better if we wait for the iations with Steve to clude. - Ed Catmull said.

  -With pleasure! - Billy said, standing up from his iation chair and shaking hands with the great men of Pixar.

  *The first animated short was created in 1984 at Lucasfilm. Steve Jobs bought the pany for 5 million, which was sidered very little for its future value at the time. However, it was sidered obsolete because the failure of the movie "Tro sting memories in Hollywood. They even had financial problems that persisted until "Toy Story" due to the limited information and avaible resources at the time.

  ...

  ..

  .

  pixar had financial losses until 1994 when they made a lising agreement with Microsoft, even Steve Jobs did not see much of a future, but the media had high expectations for "Toy Story" which led him to wait, and schedule an IPO a week after the movie's release.

  the studio initially caused panic at Disney, aoed any attempt at 3d animation. to the point of stifling it with uniteral tracts that brought no profit, the perspective ged in 2002 with the unpreted successes. but beyond the animation, it's the charm and design of the films.

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